Is a purchase intention for smart mobile phones with customer equity created in social media?
ÖZGüVEN Nihan, MUCAN Burcu
Turkish companies value creation through social media tools: analyzing of fortune 100 turkey
YASA Eda, MUCAN Burcu
Is a purchase intention for smart mobile phones with customer equity created in social media?
ÖZGüVEN Nihan, MUCAN Burcu
Turkish companies value creation through social media tools: analyzing of fortune 100 turkey
YASA Eda, MUCAN Burcu