Understanding the Market Maven: Personal and Social Characteristics
BUSSIERE D

The impact of board characteristics on corporate performance: a balanced approach between strategy and control
FONTAINE RKHEMAKHEM H

How can firms become more market oriented? A cross-country study of the role of managers’ personal values
GAO Yuhui

Un état de l'art sur la vente adaptative
KOEHL M

O brave new world, that has such products in it! An approach towards the trend of a new sophisticated lebensreform in Germany
KONIG JWIEDMANN K

Marketing by, for and of the project: three organizations involved in project marketing
TURNER RLECOEUVRE