Image du Soi Futur Virtuel et protection du Soi
BERRICHE Amira, DEKHILI Sihem
Um novo jeito de torcer: os jovens paulistanos e o envolvimento com clubes europeus
CHAVES Rafael Alberico, DEKHILI Sihem
Impact of relevance and clutter of advertisement on irritation – an experimental study on the us and indian consumers
JAGANI Khyati, DEKHILI Sihem
Sharing in the private sphere: People’s means-end chains behind their motivation to borrow (not) from others
KLEMM Alexandra, DEKHILI Sihem
Green product in Vietnam: consumers’ perception and behavior
NGUYEN Thuy-phuong, DEKHILI Sihem
L'impact de la religiosité sur le processus de persuasion publicitaire : Cas de la femme "voilée" dans la publicité
RAJHI Hela, DEKHILI Sihem
Decoding Socio-Cultural Trends in Indian Urban Youth Using Ogilvy 3E Model
VASAVADA Falguni, DEKHILI Sihem