Les déterminants de la collaboration des entreprises de la chaine logistique Cas des entreprises implantées dans les zones franches de Tanger
BELHSEN Nouredine, DEKHILI Sihem

Systematic Planning of Globalizing Local Firms (SPG)
BUTUNER Hakan, DEKHILI Sihem

Marketing and Project: Project Marketing by the Contractor
LECOEUVRE , DEKHILI Sihem

What marketing can be and what marketing is during the crisis
LEONOW Alexander, DEKHILI Sihem

The place of Humor in International Ads: The Impact of Culture on the Efficiency of Humorous Ads
MEDIC Dragana, DEKHILI Sihem

Disruption versus digital renaissance: the sharing economy between marketing instrument and business
MULLER Lutz, DEKHILI Sihem

The adaptation versus standardizing seen from the paradigm international marketing essentials
PARIS José Antonio, DEKHILI Sihem

What will drive retail consumer loyalty? An investigation of a new consumer environment
WASSOUF Kenan, DEKHILI Sihem

Co-creation of Knowledge with Customers
YOSHIDA , DEKHILI Sihem

L’influence des facteurs individuels sur la prédiction du comportement orienté client et la performa
ZARRAD Houda, DEKHILI Sihem