Les déterminants de la collaboration des entreprises de la chaine logistique Cas des entreprises implantées dans les zones franches de Tanger
BELHSEN Nouredine, DEKHILI Sihem
Systematic Planning of Globalizing Local Firms (SPG)
BUTUNER Hakan, DEKHILI Sihem
Marketing and Project: Project Marketing by the Contractor
LECOEUVRE , DEKHILI Sihem
What marketing can be and what marketing is during the crisis
LEONOW Alexander, DEKHILI Sihem
The place of Humor in International Ads: The Impact of Culture on the Efficiency of Humorous Ads
MEDIC Dragana, DEKHILI Sihem
Disruption versus digital renaissance: the sharing economy between marketing instrument and business
MULLER Lutz, DEKHILI Sihem
The adaptation versus standardizing seen from the paradigm international marketing essentials
PARIS José Antonio, DEKHILI Sihem
What will drive retail consumer loyalty? An investigation of a new consumer environment
WASSOUF Kenan, DEKHILI Sihem
Co-creation of Knowledge with Customers
YOSHIDA , DEKHILI Sihem
L’influence des facteurs individuels sur la prédiction du comportement orienté client et la performa
ZARRAD Houda, DEKHILI Sihem