Determinants of the Perceived Scarcity of Merchandise: An Experimental Study through a 3d Rendering Tool
GUIDO Gianluigi

Lights… Camera… Action! Staging of actors in store
HOëLLARD Emilie

An Empirical Analysis of the Drivers and Moderators of Store Price Image
KASWENGI Joseph

The Impact of Multichannel Integration on the Customer Experience
LILY (XUEHUI) Gao

Why Do Firms Use Dual Channel Systems?
RYUTA Ishii