Value co-destruction: a text-mining-based mixed method study on social media interactions
FRAU Moreno, CABIDDU Francesca, FRIGAU Luca, SERPI Simone
#Waouh ! Comment les Réseaux Sociaux transforment l’expérience de service dans la haute gastronomie ?
MAALEJ Mariem, SALVADOR Marielle
The impact of brand community engagement & perceived trust of the Facebook page as a mediator variable between the brand experience and the customers
NAJEH MAHMOUD YASIN Mahmoud, NAJEEB KAYED Rasem, PORCU Lucia
RESTAURANTS, SOCIAL MEDIA AND CONSUMER BEHAVIOR
RUIZ-MOLINA Eugenia, TORTOSA Carla Ferrandis
Customer experience and evaluation in social media complaining across cultures.
SENGUPTA Sanchayan
Non-governmental organizations and social media: what perception of corporate social irresponsibility
TOTI Jean-François, HADAMITZKI Aurore, NGUYEN Lydia