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Arts, Cultural and Creative Industries

Perception of Brand Heritage: An Application on Turkish Textile Sector 
DOGRUÖZ ÖZER Hilal, AKAGUN Elif

The development of cultural tourism in a marginalized area based on customers’ expectations: the case study of Baalbek-Hermel in Lebanon
EL NEMR Diana

Contemporary artist co-creator of value
MILIANI Vannina, CHERIF-BENMILED Héla

Social media engagement in museums : exploratory research
TUBILLEJAS ANDRÉS Berta, CALDERON GARCIA Haydee, CERVERA-TAULET Amparo