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Spain

The Social Networks and food habits of the Spanish Postmillenials
ADRIAN JIMENEZ Sara

Flow and business simulation games: a typology of students
BITRIAN Paula, BUIL Isabel

Emotions in Retail : How to create hedonic value frome the interactive experience to get brand fans ?
CACHERO-MARTINEZ Silvia, VAZQUEZ-CASIELLES Rodolfo

Retail market in the digital age. Are marketplaces an appropriate cannel to fight the crisis ?
CASTRO LOPEZ Adrian, IGLESIAS ARGUELLES Victor, VAZQUEZ-CASIELLES Rodolfo

Consumer experience with smart technologies : applying an interpersonal perspective based on triangular of Love Theory
FERREIRA Ivani, HERNÁNDEZ-ORTEGA Blanca

When Social Influence Works in Charitable Giving: The Role of Affinity with Cause and Past Giving Behavior
MINGUEZ Ana

Social media engagement in museums : exploratory research
TUBILLEJAS ANDRÉS Berta, CALDERON GARCIA Haydee, CERVERA-TAULET Amparo

Showroomers… They are not as bad as they are made to be
VIEJO-FERNANDEZ Nuria, SANZO-PEREZ Maria José, VAZQUEZ-CASIELLES Rodolfo