The sharing economy in tourism: sustainability or non-sustainability?
AFAWUBO Komivi, TAHALI Sara, AYED Nizar, YILDIZ Helene, KORNMANN Philippe, NDIAYE Florence
The roles of perceived norms and self-consciousness in understanding consumers’ willingness to recommend : The case of off-line second-hand clothing
AFAWUBO Komivi, AYED Nizar, TAHALI Sara, YILDIZ Helene
Why a local food product will never be confused with a national or global brand food product?
ARDOUIN Olivier , PIRIS Yolande
Research project : “Participative” Event Marketing and Role of Participant Commitment 
AYED Nizar, YILDIZ Helene
When art and advertising merge: the example of food advertising
BABOU Isabel
From Ratings to Sentiment Analysis: Toward a Better Understanding of Online Reviews? The Airbnb Case
BALECH Sophie, BENAVENT Christophe, DE PECHPEYROU Pauline
Identification of Lurkers to participate in virtual communities in a context Research Online Purchase Offline "ROPO"
BEN GHANEM Mouna
Dynamique de changement de comportement financier du consommateur : buts multiples, classes latentes de changement et priorités futures
BERRICHE Amira, CARPENTIER Laurent
Exploratory analysis of brand image of luxury fashion companies in the process of dematerialization : between successful digitalization and loss of control
BLANCHAIS Julia, DELANNOY Arnaud , LAROUTIS Dimitri
Ephemeral store adoption by brands
BOUSTANI Ghalia
Retail market in the digital age. Are marketplaces an appropriate cannel to fight the crisis ?
CASTRO LOPEZ Adrian, IGLESIAS ARGUELLES Victor, VAZQUEZ-CASIELLES Rodolfo
Art, industry, marketing: ingredients of the revival of Swiss watchmaking 
COURVOISIER François
Discourse analysis of the identity perception of eating behaviors: the case of Vegans
DELANNOY Arnaud , HELENE Laurence, DE VASSOIGNE Tony
Understanding the effects of smart in store technology on the shopping experience dimensions: An application to connected stores
EL ABED Mehdi, LEMOINE Jean-François
Children as luxury brands new challenge: towards an accessorization phenomenon of this target
GRISET Lena, TOURNOIS Nadine
The boundaries of consumer free will
HALLEGATTE Damien
The effect of attributions on the adoption of an ecological behavior: An exploratory quantitative study
JAOUED ABASSI Leyla
Resistance of traditional wholesalers: a dichotomy of flows within the distribution channel
JOYEUX Jean-Marc, NOTEBAERT Jean-François, BELVAUX Bertrand
Analysis of Determinants of Purchase Frequency on Merchant Websites
LAROUTIS Dimitri , BOISTEL Philippe, BADOT Olivier
Consumer emotional reactions and intentions during a health crisis : the Levothyrox case
MAKNI Amal, TEMESSEK-BEHI Azza
Contemporary artist co-creator of value
MILIANI Vannina, CHERIF-BENMILED Héla
The role of institutions in clothes ethical consumption behavior
MONTMASSON Stéphanie
Ecological sensitivity and environmental concern: Conceptual definitions, measurements and research results
MULLER Joël, ESSON EKWA Manuela
A qualitative investigation of activities of value creation in social marketing. The case of Quantified-Self experience in weight control.
QUERO Christelle , CRIE Dominique
Personal network and consumer mobility: the key role of the visitor friends and relatives on the consumption behavior of the visited member
SCARANO Monica, BRODIN Oliviane
Claims of clients on social media in the tourist sector
TAHALI Sara