Challenges of implementing an effective Key Account Management system in a high context culture: the Middle East countries
AHMADI Alireza, NIERSBACH Barbara, SVENIVENS Bjoern
The Foodie Subcultures: From The Underground To The Mainstream. A Netnographic Analysis
CUOMO MariaTeresa, CHIERICI Roberto, FIESTA Giuseppe, GIORDANO Alessandro, Teresa Maria, TORTORA Debora
Packaging personalization in the Food industry: an analysis of motivations, attitudes, and methods
DAMICO Simona, IASEVOLI Gennaro, OTTOLENGHI Chiara
Comprehensive approach to the influences of nutritional applications during the in-store shopping act on food consumption behaviour
DELANNOY Arnaud, LAROUTIS Dimitri
Health comes by eating ! Proposal of a typology of moroccan consumers based on their perception of the healthy character of a food product
ELKERZAZI Imane
Exploring the impact of the Mountain Product label guarantee on the attitude-intention path
MARTINELLI Elisa, DE CANIO Francesca
Responsibility in food waste behaviours: an interpretive framework
SCRIMIERI Chiara, COLURCIO Maria, PASTORE Alberto
The role of status orientation and possession in the communication of luxury brands related to non-fungible tokens
SESTINO Andrea, AMATULLI Cesare, GUIDO Gianluigi, PELUSO Alessandro, TURSI Federica
Snob effect continuum to Di-Elite effect: analysis of the raise and impact of this driver of HENRYs luxury consumption
SHOLOMOVA Anastasia, SKOROBOGATYHH Irina
Exploring millennials value perception of second-hand luxury in the post-pandemic world
VEG-SALA Nathalie, JIANG Ling, MANI Zied
American and Italian Fashion Luxury Resale Market.A Cross-cultural Study
VESCOVI Tiziano