What do the media talk about when they use the word sobriety? A longitudinal study of the media framing of sobriety in the French press: 1994-2022.
GUICHARD Nathalie, ANZANGOSSOUE Ségolène, HADIDA Chloé

Why are you leaving me? When the link between the z-consumer and the brand breaks down...
GUICHARD Nathalie, BONTOUR Anne