The Core value of luxury brand: rarity or authenticity
JIANG Zhiqing, NAGASAWA Shinya
The Role of Brand Historicity in Ahistorical China: the Luxury Watches as Double-Storied Symbol Signaling System
YAMASHITA Yuko, WANG Dingjian
The Core value of luxury brand: rarity or authenticity
JIANG Zhiqing, NAGASAWA Shinya
The Role of Brand Historicity in Ahistorical China: the Luxury Watches as Double-Storied Symbol Signaling System
YAMASHITA Yuko, WANG Dingjian