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Senior

ESTRADA GUILLEN M. - MOLINER M. A. - SÁNCHEZ GARCIA J. - FANDOS J.C., Jaume I University, Spain

El modelo ELM en el caso de la actitud ante el anuncio de  las personas mayores

 

MUCAN B., Dokuz Eylul University, Turkey ; YASA E., ÇAĞ University,Turkey

The food shopping experience of older consumers in Turkey: using the critical incident technique (CIT)

 

PARTOUCHE-SEBBAN J. - BENMOYAL-BOUZAGLO S. - GUIOT D., Paris Dauphine University, France

Les stratégies de coping des consommateurs seniors : Cadre théorique et analyse critique des outils de mesure existants

 

SUDBURY L., Liverpool John Moores University, UK ; KOHLBACHER F., German Institute for Japanese Studies (DIJ), Japan ; HOFMEISTER Á., Corvinus University of Budapest, Hungary

Self-Perceived Age: A Cross-Cultural Empirical Investigation

 

 

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